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« Why make things complicated when they are simple? An example about Web Analytics | Main | News confirmed: TNS buys Cymfony »

02/26/2007

Social Media Monitoring Firm Cymfony Being Bought By Taylor Nelson Sofres ?

My colleague Georges fowarded the news.

Real news or Rumor, a clear sign that market research giants start considering social media seriously enough to invest in it. The early move of Nielsen merging Intelliseek and Buzzmetrics is now followed by TNS buying Cymfony, who is next?

The new few days will for sure reveal if the news is real or not... Lets's wait and see. :)

The original article found on paidcontent.org that delivers the info last fiday: Link.

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