An other "crowdsourcing" initiative this time from Asus & Dell..."it starts with one simple Idea: Yours" says the site... Again Co-Creation..but in my mind, Communication rather than Co-Creation to start with really... Co-Creation may be coming in later but the initiative serves first of all a purpose of Communication both on the media scene and among end users: Word of Mouth.
Will be interesting to see where things go from there, and for sure how strongly creating user driven machines will be delivered...key to harvest word of mouth benefits at its best, or to overclaim co-creation without really the means to deliver it...
To visit the site: www.wepc.com
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